I was born and raised in San Francisco where Carl the Fog shows up uninvited, hoodies count as business attire, and everyone has a startup story. In 2004 I started building websites, working with companies and clients primarily in tech, legal and medical fields, right in the era when tech still felt scrappy and partially human.

Somewhere along the way, Airbnb tried to hire me, and I politely said no. I kept choosing independence instead, working and living across New York, Slovenia, and Argentina. designing and building websites for companies that needed clarity, trust, and polish online.

Today I am still building, still curious, just with better espresso and fewer fog alerts.